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Get More People To Notice Your Advertising

Headlines are one of your greatest tools for attracting MORE PEOPLE TO YOUR ADVERTISING, regardless of the medium you choose. You are now using headlines, correct? Not your logo; this is not a headline. The only person who cares about your logo is YOU.


In contrast, every single one of your prospects will be glued to your headline like a child watching a cartoon. No matter what you're writing, you MUST include a headline. But here's the deal: there are good headlines and bad headlines, so I'll give you a template headline that you should use THIS WEEK for your business.


Remember, a headline's only purpose is to STOP YOUR PROSPECT IN THEIR TRACKS AND LOCK THEM ONTO YOUR AD, and according to some, you only have 1.5 seconds to grab their attention, so you'd better make it count!


Master copywriter David Ogilvy said "Five times as many people, on average, read the headline as the body content. When you've completed your headline, you've already spent 80 cents of your dollar." So if you're using your own logo at the top of your ad, you could improve your response IMMEDIATELY, just by sticking ANY kind of headline up instead!


Would you like to learn one of the greatest secrets for writing headlines that smack your prospect in the face and demand they open their wallets?


Excellent, here it is for you... MODEL HEADLINES THAT ALREADY WORK!!

Don't try to reinvent the wheel; the best way to come up with fantastic headlines for your business is to adapt what already works.

Isn't that easy?


Here's an absolute blockbuster template for a catchy headline:


IMPORTANT NEWS FOR HOMEOWNERS:

Don't pay another phone bill until you read this...


IMPORTANT NEWS FOR WOMEN: 

Don't buy any makeup products until you read this...


IMPORTANT NEWS FOR BUSINESS OWNERS:

Don't run another ad until you read this...


Do you recognize the potency of this? And I've shown you three variations, so all you need to do is apply it to your own business to easily double or even triple your response rate! How about the following?


Do You Make These Mistakes With Your Money?


Do You Make These Mistakes Playing Golf?


Do You Make These Mistakes In Bed?


Do You Make These Mistakes Baking Cakes?


I could continue, but you get the point. This headline is designed to pique your interest. It gets the reader to say to themself, "maybe I'd better read on and find out." The primary objective of your headline should be to pique the reader's interest enough for him or her to continue reading. MAKE AN IMPACT! Remember the old saying 'first impressions last'? This proverb is still relevant today.


With up to 5,000 advertising messages bombarding us every day, it is more important than ever to stand out and BE NOTICED! If you have a headline that screams READ ME, you will be well on your way to having an effective advertising campaign that generates profits for your business! Remember the 80 cents of every dollar spent on advertising. You now know how to concentrate your efforts for maximum impact!



Keywords:

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